How we started...

Wing Hong Woo’s journey began in the 1940s, when the Mak family first laid the foundation for a legacy built on quality and integrity. Over the decades, the company has grown into one of the most reputable fresh fruit suppliers in the industry, dedicated to sourcing premium fresh fruit from around the globe for hospitality and institutional clients in Hong Kong.

Vision & Mission

Now in its third generation, Wing Hong Woo continues to deliver on the family’s commitment to excellence. The company has been reinvigorated by a dynamic young owner in her 30s, whose fresh perspectives stem from experience in both the technology sector and the food and nutrition space. This blend of traditional expertise and modern innovation has allowed the company to not only preserve its heritage but also to set new standards in the industry.

Core Values

Our core values are the guiding principles that enable us to thrive:

Client First: We place our clients’ needs at the forefront of everything we do.
Collaborative Partnership: We work hand-in-hand with our suppliers and clients across all departments, building on trust and mutual success.
Solution Driven: We have an unmatched ability to anticipate and address challenges.
Open-Mindedness and Integrity: We approach every situation with integrity and a willingness to learn and innovate.

Impact

While the tangible impact of our efforts continues to unfold, our commitment to excellence and innovation has positioned Wing Hong Woo as an indispensable ally in the fresh fruit supply chain. We are dedicated to anticipating emerging needs and continually adapting to serve our clients better, ensuring that every challenge becomes an opportunity to reinforce our legacy of trust and integrity.